Renewals

It is difficult finding a balance between increasing rents at renewal time to continue to increase GPI, however when doing so you risk losing some residents.  We have a budgets amount for renewal increases throughout the course of the year.  It does not matter how much each renewal is as long as we hit the end number.  This enables us to pick and choose our battles and be more aggressive during different months when we have more traffic.

August 4th, 2016 by